Social Media Strategist

Amani Advisory Limited – Our client is a fast-growing fashion brand focused on delivering premium, trend-forward designs and experiences.
They are recruiting to fill the position below:

Job Title: Social Media Strategist

Location: Osapa London, Lagos
Employment Type: Full-time, Hybrid
Reports to: Creative Director / Business Manager
Work Schedule: Monday – Saturday (5 days onsite, 1 day remote)
Description

The Social Media Strategist will be responsible for managing and elevating the brand’s digital presence across all platforms.
This role requires a highly creative, strategic, and proactive individual with strong content creation skills and the ability to drive engagement, visibility, and measurable growth.
Key Responsibilities
Social Media Management & Content Creation:

Manage all brand social media platforms including Instagram, TikTok, WhatsApp, X (Twitter), and Facebook.
Create, plan, and execute structured content calendars aligned with brand goals.
Develop engaging content including reels, videos, carousel posts, and stories.
Capture real-time content during fittings, photoshoots, campaigns, and live events.
Ensure consistent posting and brand voice across all platforms.
Strategy Development & Growth:

Develop and implement goal-driven social media strategies.
Identify trends and leverage them to increase engagement and brand awareness.
Identify influencer, partnership, and collaboration opportunities.
Assist in managing influencer relationships and brand collaborations.
Engagement & Community Management:

Monitor and respond to messages, comments, and customer inquiries.
Build and maintain strong online community relationships.
Ensure timely responses and professional communication.
Analytics & Reporting:

Track performance using social media analytics tools.
Prepare monthly reports with insights and recommendations.
Optimize strategies based on data and performance.
Team Collaboration & Supervision:

Work closely with Creative, Production, and Marketing teams.
Supervise social media interns and ensure timely content execution.
Support marketing campaigns and brand initiatives.
Required Skills & Competencies

HND / BSc Degree in Marketing, Mass Communication, or related fields
2 – 3 years’ experience as a Social Media Strategist or Manager.
Experience in a fashion brand is a strong advantage.
Strong iPhone content creation and video editing skills (CapCut, InShot, etc.).
Proficiency in Canva, Adobe Illustrator, or related design tools.
Strong copywriting and communication skills.
Knowledge of social media analytics tools.
Experience with paid ads and promotions.
Strong organizational and time management skills.
Ability to work in a fast-paced environment.
Salary
N200,000 – N300,000 monthly (Negotiable based on experience).
Application Closing Date
30th April, 2026.